The theme for this year was "Alice in
Folk Wonderland". We had custom illustrations done for some of the main characters: Alice, The Mad Hatter, The Cheshire Cat, The Rabbit, and Tweedle Dee and Tweedle Dum. (The Mad Hatter looks a lot like the festival MC Gene Shay - boy I wonder how that happened!)
Above are the three Postcards and the cover of the Program Book for the 2007 Philadelphia Folk Festival. Working with the Festival PR team, b3 handled the design of all of the marketing materials, including the above and a number of ads for newspapers and magazines.
Postcards
3 - 6"x9" postcards, full-color front and back, 65,000 copies each printed and mailed
Ads
various sizes of black & white ads for a number of publications
full-color ad for a magazine back cover
Program Book
36 b&w pages with full color cover